Not-A-Conference

BANFF

“The best way to learn is to do; the worst way to teach is to talk.”

As well as instruction from the very best Wedding Photographer Educators, you'll experience 2 days of back to back shooting workshops along side them. We're returning to Banff, Canada because it is one of the most beautiful landscapes in the world! We look forward to seeing you there!

Check out the amazing results of #notaconference2022 last year in Banff!

Sponsered by

Step 1. Buy Your Ticket
Not-A-Conference Banff, Canada
Sept. 26 & 27, 2023

SOLD OUT!

$1395 USD‍

What's Included
  • 4 morning classroom sessions with our 4 top class mentors from around the World
  • 4 world class wedding and engagement portfolio building workshops amidst Banff’s breathtaking scenery
  • Shooting during prime lighting: Sunrise and Sunset (and a few other soots in between!)
  • 5 meals: 3 breakfasts and 2 lunches
  • Direct transportation to stunning shoot locations
  • Photography permits covered
  • A styling team that rocks in style looks and a wide range of real life model couples to give you the highest quality shots!
  • And a whole lot of fun with a whole new group of like-minded friends!

Step 2. Book Your Accommodations
Banff Center For Arts and Creativity
3 night group rate starting at $186/night USD. Reg. price is $350/night USD
Limited availability, 37 hotel slots

Option 1: 3 Night Package
- Check-in Monday Sept 25th 2023
- Check-out Thursday Sept 28th 2023
If you're interested in our group rate at the Banff Centre Hotel please contact sarah@bookfocal.com for room availability.
Option 2: 2 Night Package
- Check-in Tuesday Sept 26th 2023
- Check-out Thursday Sept 28th 2023
If you're interested in our group rate at the Banff Centre Hotel please contact sarah@bookfocal.com for room availability.
About the hotel:
  • Single rooms with a queen bed
  • Parking included
  • Taxes and hotel rates included
  • Free access to all hotel Sally Borden Fitness and Recreation
    - Fitness Centre
    - Climbing Gym - climbing shoes and harness available for rent
    - Aquatic Centre including pool, hot tub and wade pool
  • View more photos here
Want to extend your stay?
Want to bring your partner?
  • We’d love to have your partner attend. We offer a $250 pass which covers meals and transport for the partner. Jump to FAQ to purchase your add-on.

Step 3. Plan Your Trip
Use our helpful Banff Guide catered for you to help plan your trip or reach out to events@bookfocal.com for any additional support

Download The Banff Guide Here

Meet Your Mentors

Fer Juaristi

Mexico

@ferjuaristi
Mexico Wedding Photographer // Be grateful for what you have & fearless in what you want. Weddings & Family Portraits.

Gabe McClintock

Calgary, AB

@gabemcclintock
Named one of the World's best wedding photographers. I’ve spent the last 18 years creating images with amazing couples all over the globe.

Nicole Ashley

Edmonton, AB

@nicoleashley
International Portrait & Wedding Photographer | Canon Ambassador

Two Mann Studios

Canmore, AB

@twomannstudios
As leaders in the photography world, we feel a great responsibility to nurture more leaders. Leaders who spread kindness, generosity, betterment, and world-class photography around the world.

Fer Juaristi

Wedding Photographer
@ferjuaristi

Mexico Wedding Photographer // Be grateful for what you have & fearless in what you want. Weddings & Family Portraits.

Gabe McClintock

Wedding Photographer
@gabemcclintock

Named one of the World's best wedding photographers. I’ve spent the last 18 years creating images with amazing couples all over the globe.

Nicole Ashley

Wedding & Portrait Photographer
@nicoleashley

International Portrait & Wedding Photographer | Canon Ambassador

Two Mann Studios

Wedding Photographers
@twomannstudios

As leaders in the photography world, we feel a great responsibility to nurture more leaders. Leaders who spread kindness, generosity, betterment, and world-class photography around the world.

Itinerary

Watch the Banff 2022 Recap

Not-A-Conference
is Not-For-Profit

At Focal we believe in building up the photography community, which is why we will not be profiting from this event. All proceeds will be invested back into the event as part of a mission to support gatherings of photographers like this for many years to come.

Your Hosts

Lachlan Shum

Founder & CEO of Focal
@bookfocal

Lachlan is the Founder and CEO of Focal. He has brought his sales passion to the photography industry by building Focal’s all-in-one photography business solution. Lachlan recognizes that taking great photos is only a fraction of what being a successful photographer is, and Focal is here to make the business side of photography a breeze for both the client and the photographer.

Lindsay Coulter

Portrait & Wedding Photographer
@lcoulterphoto

Lindsay Coulter is a wedding and portrait photographer with 10 years of experience. She has shot hundreds of weddings and thousands of portrait sessions at home and around the world. Lindsay has spent years mentoring photographers and creatives to grow their brands from the ground up to 6 figures and is excited to help you do the same.

Taylor Jackson

Wedding Photographer
@taylorjackson

Taylor Jackson is an internationally Renowned Wedding Photographer and Educator with over 15 years of experience. Taylor has photographed over 1000 weddings, has been published in more than 40 different wedding and photography magazines, and has taught tens of thousands of photographers from all around the world how to become better photographers.

Past
Not-A-Conferences

Learn from North America’s leading photography educators.

Maui, HI 2023

This NAC has come and gone! Check out our upcoming NACs above.
EVENT SOLD OUT
50 Limited Spots

Nashville, TN 2022

This NAC has come and gone! Check out our upcoming NACs above.
EVENT SOLD OUT
30 Limited Spots

Las Vegas, Nevada 2022

This NAC has come and gone! Check out our upcoming NACs above.
EVENT SOLD OUT
30 Limited Spots

Banff, Canada 2022

This NAC has come and gone! Check out our upcoming NACs above.
EVENT SOLD OUT
60 Limited Spots

FAQs

My partner is coming with me but isn't a photographer - can they attend?

We’d love to have your partner attend.
We offer a $250 pass which covers meals and transport for the partner.
Please your partner is not allowed to participate in the workshops.
They are allowed to take BTS of you and take non-professional photos.

Book in USD here: https://book.stripe.com/dR6cNZ3Cg5LteUEdRH
Book in CAD here: https://book.stripe.com/14kg0bb4IddV3bWbJy

Do you offer any discounts?

We offer a 35% discount on the Not-a-conference two day ticket for Indigenous photographers. Please contact events@bookfocal.com for more information.

Is the conference good for beginners?

Absolutely. The conference is designed for all levels of photographers. There will be opportunities to interact one-on-one with the mentors who will also be able to tailor things for your skill level.
‍
We are also offering an additional full day course for beginners on Monday September 25 hosted by David Alan Graham, a multiple award winner photographer from Sarasota, FL with over 30 years of experience. David’s 6 hour course offers Intro to Wedding Photography, Understanding Wedding Photography Styles and Techniques, Preparing for a Wedding Shoot, Capturing Wedding Day Details, Documenting the Ceremony and Photographing the Reception. This course is priced at $200 CAD, please purchase your ticket here.

Will this help me build my portfolio?

Most definitely. There is no better opportunity to build your portfolio, you will receive 4 mentored workshops, 5 different shoot locations will take place during sunrise, afternoon and sunset modeled by multiple unique couples with stylized sets. Each mentor has a unique style and will push you out of your comfort zone to try new things. There will be a lot of diversity and variety.

Will I get a chance to learn from every Mentor?

Yes! We are offering classroom workshops in the morning where each mentor will share their wisdom. Nicole Ashley’s topic is focused on posing. Two Mann’s topic is about keeping a creative mindset. Fer will share his own take on creating art outside of the typical wedding shots. You will have time with each mentor during your portfolio shooting sessions. Your group of 15 will rotate through each Mentor's workshop. You will have 2 workshops each day in order to learn from all 4 Mentors.

How many people will work with one mentor at a time?

The 60 photographer attendees will be divided into groups of 15 and each group will work with a different mentor at each workshop. So 15 people will be working with each mentor at a time. Each photographer will get their own allotted time to shoot the models. A Focal staff member will be joining you in your groups and monitoring the time so that each photographer has a fair amount of time to nail down their shots.

How do I get to Banff?

The best way to get to Banff is to take a the Airport Shuttle Express direct from the airport to our hotel, we are taking care of the transportation once you get there! If you are planning on sticking around to check out the sites then we recommend renting a car. You can do this at the airport. Each car that enters Banff National Park needs to purchase a Banff Permit. This permit can either be purchased when entering the park, or online.

When does the fun begin?

If you purchased the Intro to Wedding Photography package for Monday September 25th, then you get to start your fun early at breakfast at 9:00 am at the Banff Centre for Arts & Creativity. (See Is the conference good for beginners? Above if you are interested in this add-on option offered by David Alan Graham)

‍
If NAC is when your journey begins then your Breakfast will kick off on September 26th at 8am. Afternoon workshops will wrap up by 8pm. Optional social events are arranged for both NAC evenings.

We recommend arriving on September 25th, where we'll be hosting a hang-out at Banff Ave Brewing Co from 6:30 - 8:00 pm

I have a question that isn't answered on this page!

Feel free to send us an email at contact@bookfocal.com and we'd love to chat more with you!

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